What Makes Professional Photo Books Different?
While caught up in the chaos of holiday shopping last night, one of the things that caught my attention was a display for photo products – t-shirts, coffee mugs, posters and even photo books. It got me thinking that some readers here might be wondering why to choose a professional photo book rather than just settling for something that you could create at a local shop.
In both cases, you can tweak your photos. In both cases you’ll find that you can add text.
The difference is quality: professional photo books are created with higher quality inks and archival pages and bindings. The difference is that, when you choose a professional photo book rather than something that you can create at a photo kiosk in a discount store, you can choose the size of the book, the style of the font, the way that you want to lay out your photos.
Now, that’s not to say that families who create photo books using those kiosks won’t love their end result, but think about it: would it really be an effective way of marketing your business? Would it really be the way that you wanted to display your work to prospective clients?
In other words, the difference is clear: professional photo books are just what the name implies – professional books for professional photographers.

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