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It hasn’t always seemed to be the case that, if you’re passionate about photography, you’re able to really focus on exploring other interests that you have - whether you’re passionate about travel, spending time with your family, enjoying architecture or the natural world. At the same point in time, however, times do change - and printed photo books lend themselves well to letting you explore all of your interests.

With printed photo books, you’ll find that you’re able to show others why you’re passionate about those things that interest you. With photo books, you’ll be able to show off the area where you live, great events that you’ve been a part of, even time that you’ve spend with your family: you’ll be able to show off all of those things that you feel like - in the past - haven’t been a major part of your work.

When you are willing to use printed photo books (and, of course, to take a chance on sharing those parts of yourself that haven’t had a major impact on your work), what you’ll find is that you are able to make those connections for others. You’ll find that you’re able to share what is important to you, and you’re likely to discover that you feel even better about your photography business because you are connecting it with your other passions.

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When part of your work as a professional photographer includes teaching others the art and helping them to develop an eye for capturing the best shots, it’s important to look at what you can do to set your classes apart from those led by others. One option is to offer your students something more to remember the course by - something like a printed photo book.

With printed photo books, you’ll find that there are a number of things that you will be able to do:

1. You’ll be able to bring everyone’s best work together
2. You’ll be able to include some information about the class and further details that will help them to remember what they have learned
3. You’ll be able to include thoughts that they had and to explain the ways in which some of the photos exemplify lessons that were taught

Of course, after you’ve been using printed photo books - whether they are exclusively for your clients or you use them to increase the perception of value that your students have after a course - you’re sure to come up with a variety of additional ways to use them; you’ll also find that the process of designing printed photo books is a lot easier.

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(source)When he’s not protesting or taking pictures, de Bairos indulges his love of reading very different sorts of writers. He named his favorite authors as Annie Dillard, Jack Kerouac and poet Seamus Heaney.

Asked how he reconciled his passion for photography and politics, de Bairos said many people embrace contrary interests. “You can be a softball player and love poetry at the same time.”

The above talks about a photographer from Massachusetts who is currently showing his work; but while the article that it was excerpted from talked about his passions and the work in the show, it leads to a far more interesting, universal point: people have diverse interests.

Just because you work as a professional photographer doesn’t mean that you cannot also be passionate about sports, history, travel or politics. When you take advantage of the creative freedoms that printed photo books offer, you’ll find that - no matter how diverse they are - you will be able to bring your interests together and to share your story with others along the way.

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When it comes to designing printed photo books, particularly when it’s a new medium for you, one of the best things that you can do is to explore the advantages and benefits on your own.

Before you create a printed photo book as an album that you can provide to your clients, before you focus on selecting the right wedding photos to create an photo book for your clients, explore the layout possibilities on your own. Before you look at designing printed photo books that you intend to sell - whether for profit or because you are looking into the opportunity to donate your work to a local charity - make sure that you are familiar with book design.

Go ahead and look at one of your hobbies. Focus on using family photos or the best shots from a great vacation just to get a feel for what the layout process is going to take, to develop a sense of where page bleeds are and how to account for margins.

By taking the time to create a photo book for yourself, you’ll learn a lot about what options are there for you. By taking the time to get a feel for what you’re doing, you’ll find that it’s a lot easier to design photo books that your clients will love.

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When you work with a wide variety of clients within your photography business, one of the things that you will quickly discover is that different people are looking for different things. After all, any wedding photographer can tell you that, while the basic gist of a ceremony is pretty much the same, no two weddings are exactly alike. And, if the ceremonies are different, the photos taken and the way in which the couple chooses those that they want to purchase is going to vary as well.

Therefore, when you are creating printed photo books for you clients, one of the things that you’re going to come up against involves choosing the right layout and design for the books that you create.

Ultimately, though, you’re likely to discover that there are more similarities than differences when you are designing printed photo books. Overall, you’ll find that you are able to choose photos that work well together and use basic page templates that allow you to create the perfect look with little effort. Mostly, however, what you’re going to notice is that, the more that you create printed photo books for your clients, the easier that the design process becomes.

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When you work as a photographer, one of the things that you’re going to be looking at is taking part in photography contests. But why settle for simply submitting a single photo to a photography contest? If you have a great collection of shots, why not create a printed photo book that captures your best work?

(source)In a continuing effort to inspire Americans to visit their national and state parks and photograph their beauty, Canon U.S.A., Inc., a leader in digital imaging, today announced a call for entries for the third annual Canon Photography In The Parks Photo Contest*. The contest invites eligible photography enthusiasts, from April 22nd to September 30th, 2008, to enter the contest by submitting images from any park or monument in America. Participants are invited to enter their “Inspirational Nature Images,” the theme for this year’s contest. Canon is also enhancing the photo contest by extending the age range of eligible participants to non-professional photographers ages 13 and up.

“A picture captures a moment in time, but the right picture triggers an emotional reaction within people. Through our Photography in the Parks Photo Contest, we want people to seek out those inspirational images and enjoy the beauty of the outdoors while doing it,” stated Yuichi Ishizuka, senior vice president and general manager, Canon U.S.A. “As an environmentally-conscious organization, we encourage everyone to enjoy the beauty of nature, and also to work to protect it.”

This particular contest is a great example of why photo contests can be a great inspiration for printed photo books. Just as it’s possible to get outside and enjoy the scenery, it’s possible to document those things that you see differently and to share them with others. Just as it’s possible to get one or two great shots, it is also possible to document even more and to focus on creating a much bigger picture.

With printed photo books, you’ll find that it’s a lot easier to convey the big picture of what you’re seeing. You’ll also find that it’s a lot easier to share your passion - those same things that drew you to participating in the first place.

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When you’re looking into creating printed photo books to showcase your best work, it’s important to think about all of the ways in which photo books can be used. In many cases, it’s to tell a story and to share the history of a place, a time or an event.

(source)What emerges from this selection, at least, is an amazingly engaged citizen with a well-rounded view of the world. Lytle’s beloved grandson and namesake fishing on the Amite River looks to be straight out of “Tom Sawyer.” The photographer and his son Howard were both members of the Knights of Pythias, and Howard posed for a portrait in his uniform. The selection of “Social Life” photos would lead the casual viewer to believe that Baton Rouge once could rival New Orleans as a party town, with its plays, “magic lantern shows” and a group of men (including Lytle) dressed for a burlesque baseball game, posed for a group portrait on his front porch. We are also reminded of the sources of civic pride — schools, industry, transportation systems, prison systems, modern railways and trolleys, access to waterways.

The previous excerpt is focused on a printed photo book that was created using historical photos of Louisiana. While you may not have lived through turn of the century events or you may not have been documenting major events, the reality still exists: with printed photo books, you can share your experience. You can clearly show a time in one’s life and all of the different things that are a part of it.

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When your business is photography, it’s easy to get caught up in the moment. When you’re planning a shoot, chances are good that you’ll find yourself looking at an idea for a theme, but when the client arrives he or she has something completely different in mind. If you’ve been thinking about marketing your business, you may have a few ideas but not be entirely sure of what you want to do.

When you know, even before you start the shoot, that you’ll be creating a printed photo book, it becomes a lot easier to think your project through.

When you’re shooting weddings, this is particularly true - especially when you know that your clients are interested in having a printed photo book rather than a traditional album to document their wedding day. When you’re going to be working with families for portraits, you can get a feel for the types of shots that they will want included so you can be sure that you’re able to give them what they are looking for.

Ultimately, regardless of what types of shooting you do, you’ll find that when creating printed photo books is your ultimate goal, it becomes a lot easier to get the right shots. Thinking about the end of the project - particularly in terms of design - allows you to stay in the moment and to ensure that you reach your goals.

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Most photographers will look at the long list of what they have learned and accomplished and really wish that there were a great way to showcase their work. Printed photo books create a great alternative, however, a number of photographers worry that they just don’t have the design skills to create a book that will tell their story.

Here’s the good news: designing a printed photo book is far easier than you might think that it would be.

When you make a commitment to designing a printed photo book, you’ll find that it’s possible to download page templates that can give you guidance as to the best spot to place a photo on the page. When you are looking into designing printed photo books, you’ll find that you’re able to get information about where the page bleeds need to be, and what space you should be using.

You’ll also find that there are a wide variety of tips and tricks - and there are even examples of printed photo books that have been designed by others that you can take a look at in order to find inspiration and a sense of what you’re looking for.

Ideally, when you are looking at designing printed photo books, you’ll have some idea of what you’re hoping to accomplish. However, even if you don’t have much (or any) design experience, you’ll find that getting started and creating a great product is easier than you may have thought that it would be.

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Printed photo books are a great solution for those photographers who want to be able to offer a little more - who want to be able to further explore their art. Still, there are some photographers who just aren’t sure of the best ways in which to use printed photo books in their business, so here are some suggestions.

1. Use printed photo books in place of a traditional portfolio. Market your work in a less traditional way; use words along with pictures and draw those who are viewing your portfolio in.
2. Use printed photo books rather than albums for your clients. If you don’t want to settle for traditional prints, why should they?
3. Use printed photo books to create a companion volume for a show that you’re doing. When you’ve got your work in a gallery, why not find a way to engage with those who stop in - even if you aren’t able to be there during all of the times that the show is open.
4. Use printed photo books to create albums for family members and friends - put your skills behind the camera to work for you.
5. Use printed photo books to display the work that you couldn’t bring with you. There are going to be times during which you want to show your work, but you can’t bring everything with you - or at least, you wouldn’t have been able to without help from a printed photo book.

With printed photo books, you’ll find that you have a chance to use your photos differently, and to engage more with your current and prospective clients.

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