Photographers – Put On Your Design Hats!
Tips and techniques from the fields of art and design can help you achieve more impact for the pages you create in your photo book projects. The following simple ideas can be used to transform the pages of your photo books into works of art.
Editing your photos: Many people opt to group and edit photos in chronological order in their photo books. Instead of grouping photos chronologically, consider grouping your photos by theme, color, or subject matter, since these will unify the look of your photo book pages. You can use this same tip when deciding which pages should face each other within the book. You may also want to experiment with the photo software on your computer, or with the software provided by the company that manages and prints your online photo books. You may be able to a add color to each page as a background, or to change your color photos to sepia or black and white-these can both really transform the look of your pages in your online photo book. An entire spread of black and white or sepia photographs will unify the design; adding one or two color photos in the mix will really draw the eye to these images, creating a focal point for the page.
Creating one focal point: As you select and edit your photos, choose one or two close-ups or simple, crisp images that can serve as a focal point for every two-page spread of your book. As you take your photographs, keep these things in mind, as well. You can begin by taking a series of photos for every special event you attend; if you take between five and eight photos, you will be sure to have enough to choose from when it comes to designing a page or two in your photo book around this particular event. If you tend to take group photos, make sure you zoom in for close-ups of individuals or objects, and zoom out for wider landscape shots. If you tend to focus on landscapes or the environment, consider other subject matter to give your photo book variety: people, pets, or specific objects, for example.
As you design your pages, you can also think of how the reader’s eye moves across the page as she looks at the photo book. Use repetition horizontally across a two-page spread, or else use a layout based on triangular or circular patterns so that the viewer’s eye will be led through the series of images. Some online book programs give you pre-designed pages, and other programs let you set up the page design yourself. Don’t be afraid to use several smaller photographs in your layout: several small images in a row can give the impression of a series of photographs taken in quick succession, or of a small sequential story being told.
Finally, in the art world, collage techniques are known to give interesting results. Collage in photo book design allows you to include a large number of images from various sources, all on the same page, without any need for formal organization. Some ideas might be a collage of favorite people, special events, a “day in the life of” page, or a collage featuring the same person or occasion, captured at different moments throughout the years.
Design elements when putting together your custom professional photo book are endless, don’t be afraid to put on your design hat for the day!
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